NEW YORK, Jan. 5, 2017 /PRNewswire/ — The old “New Year, New You” adage will be turned on its head in 2017 thanks to a new collection from leading swimwear brand swimsuitsforall and style blogger GabiFresh.
Available January 5 at swimsuitsforall, GabiFresh for swimsuitsforall will launch with an empowering new photo campaign and accompanying video that challenges the idea that women need to change their appearance to become their best selves in 2017. The campaign, shot in California’s Mojave Desert, features Gabi in each of the collection’s chic swimwear and beach-to-party styles. Surrounded by mirrors, Gabi takes in her reflection with a defiant aura of pride and self-admiration.
“Each year, women are told that the most important resolution is to lose weight and change their bodies in the New Year,” said GabiFresh. “swimsuitsforall, and I are determined to make 2017 a year of self-acceptance, self-love and empowerment. We want women to realize that reaching a certain number on the scale doesn’t make them more valuable – it’s a new year, but it’s still the same beautiful you!”
In her fifth collaboration with swimsuitsforall, , GabiFresh once again illustrates her skill in designing fashionable swim options. The 2017 collection expertly showcases women’s curves with chic color palettes, interesting hardware and the season’s most popular silhouettes.
The 2017 ‘GabiFresh for swimsuitsforall’ swimwear collection will be available at swimsuitsforall, beginning January 5. The 11-piece line of bikinis, one pieces and cover ups are all priced around $100. Sizing ranges from 12 – 24 in D/DD cups and E/F/G/H cups for sizes 18 – 24.